We wanted to share some thoughts on diversity in design. As graphic designers, we create visuals that make a big first impression and lasting impact on people. We’re always coming up with new ways to tell stories while also respecting tradition.
Diversity in design is important for a few reasons. As Indigenous designers, we want to carve out new space for our work and share our messages with more people. We aim to promote modern design as part of our work and teaching. We have the tools to share the rich cultures of Indigenous peoples, while also showing how design can reflect individuals and groups. We want to create unique designs that represent diverse cultures, but also modern looks that show who we are today.
Diversity is also key because design should challenge stereotypes. As Indigenous Designers, we need skills for different styles to reach different audiences.
In our work, we create designs for Reconciliation Action Plans to challenge expectations and tell brand stories around shared values. We hope to bring communities together and have a wider impact. We want to provide a positive learning experience for people. Diversity in design here offers a way to show who we are as people and how Aboriginal and Torres Strait Islander peoples can fit into new business models focused on environment, society and governance.
Overall, diverse design can break down barriers and share untold stories and views with more people in various styles while honouring the past, present and future.
To check out some of our design projects, head to redochrerepublic.com.au/our-work.